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TRACK · PREMIUM

AI for Small Business

Run a leaner business — time and money saved this week. ROI-first, low-touch.

You don't have time for theory — you need hours back and results you can see. This track is built around exactly that: find the highest-value, lowest-risk places AI helps, turn them into repeatable workflows for marketing, sales, admin, and support, then back it all with a real ROI estimate. Practical, low-touch, and measured — nothing that needs an IT department, and nothing to type.

Quick-win spottingMarketing & salesAdmin & supportSafe use & customer trustROI you can measure

Bundled

Premium Prompt DirectoryThe Prompt BuilderCurated Tool DirectoryROI / Time-Savings CalculatorSMB Templates & PlaybooksYour AI Readiness Score
  • 21Courses
  • 3Levels
  • 3Capstones
  • 1Certificate

The learning loop

How every course works

Short 2–5 minute loops — no long videos, no passive reading. Every step has you doing, not just watching.

  1. 1

    Prime

    A quick prime sets up the idea.

  2. 2

    Watch

    A curated clip or visual shows it in action.

  3. 3

    Do

    A hands-on interaction puts it in your hands.

  4. 4

    Check

    Instant feedback confirms you've got it.

You finish each course with something built, not just watched.

Your path

Three levels, three things you keep

Same arc as every track: awareness → application → leadership. Start where you fit and work up. The level sets the depth; each one ends in an artifact you keep.

Your path — three levels, three things you keep

  1. Starter · 7 courses

    Find the quick wins

  2. Mid · 7 courses

    Build the workflows

  3. Advanced · 7 courses

    Make it stick — and prove it

Not sure which level? Find your level — 60 seconds

Reading the cards — the aim badge tells you the kind of work

UNDERSTANDgrasp it
APPLYuse it
DECIDEchoose well
JUDGEcheck it
DObuild it
LEVEL 1

STARTER — AI-Aware · 7 courses

Find the quick wins.

Seven short courses to pinpoint where AI actually saves your business time and money. You'll size up the real opportunities, write prompts that fit business tasks, stay safe with customer data, get a marketing and admin head start, and finish with a prioritised plan you can act on this week.

~1.7 hours · ~620 XP


You earnAI-Aware: Small Business
  • UNDERSTANDgrasp it
    SMB-S-01

    AI for the Small-Business Owner

    See where AI creates practical value in a business like yours — and where the hype falls flat.


    CoversTime savingsRevenue supportCutting adminMarketing leverageCustomer supportRealistic expectations

    How you practiseConcept checks, matching value to function, and estimating where the time goes.

    You keepBusiness AI opportunity inventory

    ~15 min · 8 lessons · 85 XP

    Start course
  • APPLYuse it
    SMB-S-02

    Finding Quick Wins in Your Business

    Identify the high-value, low-risk tasks to hand to AI first — and rank them sensibly.


    CoversMapping your tasksRepetitive workBottlenecksEffort vs. impactRiskPrioritisation

    How you practiseMatching tasks to value, a prioritisation exercise, and a build-it shortlist.

    You keepPrioritised quick-win list

    ~15 min · 8 lessons · 85 XP

    Start course
  • APPLYuse it
    SMB-S-03

    Prompting for Business Tasks

    Write prompts that actually fit business work — marketing, sales, admin, and support — in your own voice.


    CoversP-C-T-F structureBusiness contextBrand voiceCustomer profileOutput format

    How you practiseSelect-the-word fill-in-the-blank prompt building, A-vs-B quality picks, and a build-it.

    You keepSmall-business prompt starter pack

    ~15 min · 9 lessons · 95 XP

    Start course
  • APPLYuse it
    SMB-S-04

    Safe Use for a Small Business

    Use AI without leaking data or damaging the trust your business runs on.


    CoversCustomer dataBrand voiceReviewsConfidential infoLegal-ish cautionWhen not to use

    How you practiseSwipe "okay / not okay," branching scenarios, and "select all that apply" safe-use checks.

    You keepSmall-business AI safety checklist

    ~16 min · 9 lessons · 95 XP

    Start course
  • DObuild it
    SMB-S-05

    AI for Marketing Basics

    Produce simple marketing content and campaign ideas — fast, and on-brand.


    CoversAudienceOffersSocial postsEmail draftsLocal marketingContent calendar

    How you practiseA-vs-B content picks and a build-it week of content.

    You keep7-day marketing content starter

    ~15 min · 9 lessons · 95 XP

    Start course
  • APPLYuse it
    SMB-S-06

    AI for Admin and Operations

    Cut the repetitive admin that eats your week — checklists, messages, and routine docs.


    CoversSOPsChecklistsScheduling messagesFAQsInvoice textPolicy draftsTask planning

    How you practiseOrdering the steps, matching tasks to templates, and a build-it.

    You keepAdmin workflow checklist

    ~15 min · 9 lessons · 95 XP

    Start course
  • DObuild it
    CapstoneSMB-S-07

    Starter Capstone: Small Business AI Quick-Win Plan

    Pull it together into a clear first adoption plan you can start on this week.


    CoversOpportunity inventoryQuick-win listStarter promptsSafety checklist

    How you practiseA guided build-it, checked against a simple rubric you run yourself.

    You keepPrioritised AI quick-win plan

    Built fromSMB-S-01SMB-S-02SMB-S-03SMB-S-04

    Unlocksthe AI-Aware level badge for this track.


    ~15 min · 7 build steps · 80 XP

    Start course
End of Starter level.

LEVEL 2

MID — AI-Capable · 7 courses

Build the workflows.

Seven courses that turn quick wins into a working back office. You'll build repeatable workflows for marketing, sales, customer support, and SOPs, use AI for simple financial thinking, choose tools sensibly, and finish by packaging it all into one reusable workflow pack.

~2.1 hours · ~720 XP


You earnAI-Capable: Small Business
  • DObuild it
    SMB-M-01

    AI Marketing Workflow Pack

    Build repeatable, on-brand marketing workflows instead of starting every piece from scratch.


    CoversCampaign briefsSocial postsEmail campaignsBlog outlinesAd copyBrand consistency

    How you practiseSequencing the workflow, A-vs-B quality picks, and a build-it.

    You keepMarketing workflow pack

    ~16 min · 10 lessons · 105 XP

    Start course
  • DObuild it
    SMB-M-02

    AI Sales and Proposal Support

    Sharpen sales conversations, quotes, proposals, and follow-ups — without losing your judgement.


    CoversLead researchHandling objectionsProposalsFollow-upsSales scriptsPersonalisation

    How you practiseBranching sales scenarios, A-vs-B picks, and a build-it pack.

    You keepSales prompt + proposal pack

    ~17 min · 10 lessons · 110 XP

    Start course
  • DObuild it
    SMB-M-03

    AI Customer Support Workflows

    Handle support faster with reusable scripts, FAQs, and response workflows that still sound human.


    CoversFAQ generationEmail responsesComplaint handlingEscalationToneKnowledge base

    How you practiseMatching replies to situations, branching "how would you respond?", and a build-it kit.

    You keepCustomer-support response kit

    ~17 min · 10 lessons · 105 XP

    Start course
  • DObuild it
    SMB-M-04

    AI for SOPs and Team Training

    Turn what's in your head into repeatable SOPs and training you can hand to anyone.


    CoversCapturing a processSOP formatChecklist designOnboardingDelegationReview

    How you practiseOrdering the steps and a build-it SOP.

    You keepOne documented SOP

    ~17 min · 9 lessons · 95 XP

    Start course
  • APPLYuse it
    SMB-M-05

    AI for Finance and Decision Support

    Use AI for simple financial thinking — to support decisions, not replace your accountant.


    CoversExpense categoriesCash-flow questionsScenario promptsPricing considerationsReview boundaries

    How you practiseConcept checks, estimating with sliders, and a checklist.

    You keepDecision-support prompt pack

    ~16 min · 10 lessons · 105 XP

    Start course
  • DECIDEchoose well
    SMB-M-06

    Tool Selection for Small Teams

    Choose the right AI tools without overspending, overcomplicating, or chasing every new app.


    CoversTool categoriesFree vs. paidPrivacyIntegrationsAdoption frictionMaintenance

    How you practiseMatching tasks to tools and a "which would you pick?" scenario.

    You keepSmall-business AI tool shortlist

    ~18 min · 10 lessons · 110 XP

    Start course
  • DObuild it
    CapstoneSMB-M-07

    Mid Capstone: AI Back-Office Workflow Pack

    Package your workflows across marketing, sales, admin, and comms into one reusable pack.


    CoversMarketing packSales packSupport kitDocumented SOP

    How you practiseA guided build-it with a rubric self-check.

    You keepAI back-office workflow pack

    Built fromSMB-M-01SMB-M-02SMB-M-03SMB-M-04

    Unlocksthe AI-Capable level badge for this track.


    ~18 min · 8 build steps · 85 XP

    Start course
End of Mid level.

LEVEL 3

ADVANCED — AI-Fluent · 7 courses

Make it stick — and prove it.

Seven courses to move from experiments to an embedded, measured way of working. You'll set an operating model, measure real ROI, scale to your team, manage risk and customer trust, decide what to automate, and finish with a 30-day adoption plan backed by a number you can stand behind.

~2.2 hours · ~780 XP


You earnAI-Fluent: Small Business
  • DECIDEchoose well
    SMB-A-01

    AI Operating Model for a Small Business

    Decide how AI is used, reviewed, and maintained — so it runs as a system, not a one-off.


    CoversRolesResponsibilitiesReview routinesPrompt ownershipTool governanceDocumentation

    How you practiseBranching decisions and a build-it operating model.

    You keepSMB AI operating model

    ~17 min · 11 lessons · 115 XP

    Start course
  • DECIDEchoose well
    SMB-A-02

    Measuring ROI and Time Savings

    Put a real, defensible number on the value each use case actually delivers.


    CoversTime savedFrequencyHourly costQuality gainsRevenue supportCalculator inputs

    How you practiseSlider estimates, the ROI Calculator, and a build-it estimate.

    You keepMeasured ROI estimate

    ~18 min · 10 lessons · 110 XP

    Start course
  • APPLYuse it
    SMB-A-03

    Scaling AI Across a Small Team

    Move from owner-led experiments to a team that adopts AI consistently and accountably.


    CoversTrainingStandardsShared prompt libraryReviewAccountabilityChange management

    How you practiseOrdering the rollout steps and branching adoption decisions.

    You keepTeam adoption checklist

    ~19 min · 11 lessons · 120 XP

    Start course
  • JUDGEcheck it
    SMB-A-04

    AI Risk, Privacy, and Customer Trust

    Use AI without exposing sensitive information or putting customer trust at risk.


    CoversCustomer dataConfidential infoDisclosureBiasHuman reviewVendor-risk basics

    How you practise"Select all" risk checks and branching judgement calls.

    You keepAI trust + risk checklist

    ~20 min · 11 lessons · 120 XP

    Start course
  • DECIDEchoose well
    SMB-A-05

    Advanced Automation Thinking Without Overbuilding

    Know when to keep a workflow manual and when automating is genuinely worth it.


    CoversManual workflowsSemi-automationIntegration thinkingFailure pointsCost

    How you practiseScenarios, matching, and a build-it opportunity map.

    You keepAutomation opportunity map

    ~19 min · 11 lessons · 120 XP

    Start course
  • APPLYuse it
    SMB-A-06

    30-Day Adoption Planning

    Turn your chosen use cases into a realistic, week-by-week implementation plan.


    CoversPrioritiesMilestonesOwnershipTrainingMeasurementReview cadence

    How you practiseOrdering the milestones and the Adoption Roadmap Builder.

    You keep30-day adoption plan

    ~19 min · 11 lessons · 120 XP

    Start course
  • DObuild it
    CapstoneSMB-A-07

    Advanced Capstone: AI Growth and Efficiency Plan

    Bring it together: a complete adoption plan with a measured ROI estimate behind it.


    CoversOperating modelROI estimateRisk checklistAdoption plan

    How you practiseA guided build-it with a rubric self-review, using the Roadmap Builder and ROI Calculator.

    You keep30-day adoption plan + measured ROI estimate

    Built fromSMB-A-01SMB-A-02SMB-A-04SMB-A-06

    Unlocksthe AI-Fluent level badge → completes the TIPS AI-Fluent: Small Business track credential.


    ~20 min · 8 build steps · 90 XP

    Start course
End of Advanced level.

Credentials

What you earn along the way

Progress always adds up to something you can show. Every credential is verifiable and LinkedIn-shareable.

  • Per course

    Micro-badge


    Earned by

    Finishing any single course

    Represents

    Proof of that course's skill at its band

  • Per level

    Level certificate


    Earned by

    Finishing a level + passing its capstone

    Represents

    AI-Aware, then AI-Capable, then AI-Fluent

  • Full track

    Track credential


    Earned by

    Finishing all three levels

    Represents

    TIPS AI-Fluent: Small Business — verifiable & LinkedIn-shareable

  • Anytime

    AI Readiness Score


    Earned by

    Re-takeable anytime

    Represents

    A live score that shows how far the business has come

Start at the level that fits — every course moves you toward a capstone you can use, and a credential you can show.

Premium — available on individual seats or for a small team.